It is important to understand that blogging is also social media. Blogs create their own social network based around the posts that are written and the discussion that comes from comments.
Blogging is also a source of growth for the major social media channels such as Facebook, Twitter, and LinkedIn. In order to grow an engaging and trusting social following you must share valuable resources and answer questions.
Using a blog, businesses and individuals can create content that will be of value such as how to’s, company news, product or service reviews, and more.When this content is shared on social media channels it will then provide value to followers. Here are 5 reasons why you should be blogging.
1. ) Creates valuable content you can share with your followers.
2.) Blog and RSS formats facilitate easy social media sharing for readers.
3.) Use blog comments to find relevant followers on social networks.
4.) Blogging increases web traffic and exposure to social profiles.
5.) Blog images are likeable and open to sharing networks.