There are many ways social media supports small businesses. One of the biggest ways is by helping you establish a name and reputation so you will be seen as an authority in your industry.
Social media is digital “word-of-mouth” advertising. You may offer great services or a awesome product with a solid customer base but if you want to expand, then it’s important to use your happy customer experiences to your benefit! You want their friends to have the same great experience they had, right?
There are many ways to transition an established offline reputation into online revenue simply by sharing relevant content, engaging in conversation and leveraging marketing collateral. Another way to get your name out there, is by offering incentives to your current customers for check-ins, comments, posts, ratings, etc. to really give your brand a boost in the reputation department.
What’s being said about you or your company is very important and should be monitored closely on social media and online. Providing quick responses, resolving problems on a daily basis and always exceeding the expectations of your client or potential client will certaintly boost your credibility.
Do you know what is being said about your business? Social Media is a critical aspect of monitoring your online reputation. A worth while investment, reputation management can make or break a small business.
Consistentcy and creative find ways to utilize the different platforms to build your brand’s reputation are also key!
It can be difficult at times, to watch for every comment, message, mention, share, rating, etc while you are trying to actually tend to the business of your business! Finding or creating content that is informative and engaging can be time consuming as well.
Warhorse Marketing understands! Let us do what we do best, so that you can do what you do best! Contact us today for a FREE social media and online presence evaluation.